ANCMA-EICMA will organise the 72th Esposizione Mondiale del Motoclismo (72th world motorcycle exhibition) between 6 and 9 November 2014, in Milan. The exhibition will mark the 100th anniversary of EICMA.

Over the last 100 years more than 28,700 exhibitors from more than 40 countries participated in the event, and about 25,000,000 attended the exhibition.

Commenting on the upcoming event, EICMA president Antonello Montante said: “Celebrating the first 100 years of EICMA is celebrating an industry that plays a key role in the Italian production system as well as in the development of our country". 

Prior to the opening of the exhibition, on 5 November 2014, ANCMA, the Italian National Association for the Motorcycle and Bicycle industries, will hold an international workshop on intellectual property rights and motorcycle design. This seminar will discuss the importance of adequate enforcement of intellectual property rights, as well as the economic value of product design for the motorcycle industry. 

The event will be open to the public and will take place in the Sala Acquarius of the Centro Congressi (Stella Polare – Fiera Milano) from 10:30 to 13:30.

The programme of this seminar is available here.For further information on EICMA please visit http://www.eicma.it/en/